Please allow me to indulge in a frightening scenario. It’s the not-too-distant future. All major computer manufactures are engaged in an intense consumer battle. And while all manufactures are deploying the same O/S on their computers, each manufacture has ensured that files created on their brand will only run on their systems.
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Tag Archives: digital signage
First you got the budget approved and now you’ve spent the money on the digital signage network, created all of the content and had a successful deployment. Life is good!
How many of you remember the early days of the Internet? How many of you remember the times when a Web page would load in one browser, but load either incorrectly or not at all in another browser? The Web master (remember that term?) would remark that so-and-so browser does not support this-or-that HTML tags.
Houston…we have a problem.
Contrary to what design firms, marketing agencies and Über-creative professionals want you to believe, content creation for digital signage does not have to be expensive, hard or time-consuming. Gone are the days of specialists sequestered in secret locations using incomprehensible tools creating magical images that appear on a LCD screen.